By Marc Guzman
Craigslist is a good resource for finding rentals and listing your rentals, but it is not the only source. This video gives you nine other popular Web sites for rentals.
Thanks to Mashable for this great article. I use Hotpads quite often, but the other sites mentioned are great too. Below is a list of all the Web sites mentioned.
Marc Guzman is a licensed broker and the technology manager at Security Pacific Real Estate in Northern California. Visit his site on www.WestCountyBlog.com or follow at www.facebook.com/marcguzmanhomes.
By Stefanie Hahn
Learn to embrace online agent ranking and review sites by staying informed and engaged. It’s all about reputation management, and this tutorial will give you a few tips on getting started.
Stefanie Hahn is the education director for Coldwell Banker Hearthside, REALTORS® in Malvern, Pa. Visit her Web site: www.StefanieHahn.com.
By Brian Copeland
Since 99 percent of you will click on the following websites anyway, I’m not going to flatter myself with long narratives on these seven start-ups to watch for real estate applications in 2010. The following list was created from an Inman Connect NYC panel:
Pegshot.com: Allows you to share your location plus video and photos of exactly what’s going on. From the mind of the brilliant WellcomeMat guys.
Ipromote.com: For $5 a day, you can create a ton of classified online ads to promote everywhere.
Nabewise.com: Connects people with neighborhoods via attributes.
CloudCMA.com: Mixes glorious cloud computing with the CMA process, obviously by the name.
KWKLY.com: Text messaging for real estate…simplified.
Deedstreet.com: Twitteresque for real estate…pretty much.
Klout.com: Measures your social media influence. Amazing application: They are working with a Las Vegas hotel group. When you check-in, they get your Twitter name. Then, the hotel group checks your “klout” and treats your influence accordingly with things like free Cirque tickets.
By Nobu Hata, 2009 NAR Conference Blogger
It’s been an interesting couple days home!
Your thoughts, Joe-Six-Pack? We’ve got a site for that.
Lost amid the cocktails of the YPN get together, and the hubbub of HouseLogic/RPR/NAR Second Century Initiative babble, was the Houston Association of REALTORS®’ win of NAR’s Visionary Award.
Taqi Rizvi, CTO of HAR, “created one of the first MLS public Web sites in the country, HAR.com, and led a team to implement more than 100 practitioner and consumer tools.” On Monday, they took home NAR’s Game Changer badge, effectively securing NAR funding and support of these initiatives, paving the way for these tools to be implemented nationwide in the future.
One of these new consumer-oriented tools HAR developed is a “Client Experience Rating.” The idea is that any consumer in the HAR market can use this wonderfully sticky Web site to rate their REALTOR® experience while they are browsing for a home, identify the process needed to buy the home, and *gulp* choose a REALTOR® to help them do so.
Coincidence or not, in the couple days I’ve been home from NAR’s 2009 Conference & Expo, I’ve had three conversations regarding some sort of public rating system of REALTORS® with a very one-sided view point: over my dead body will that ever be allowed in my/our/this association!
We REALTORS® are a fickle bunch, afraid of what we cannot control. What we fail to realize though is that in this day and age, Joe-Six-Pack-jilted-by-insert industry here-practitioner, is already taking it to their Facebook page/blog/Twitter/yelp!/Angie’s List pages and airing their disapproval in a very public forum, tainting all who read them.
Ask Horizon Realty about their Twitter post lawsuit, or a law firm partner you know about abovethelaw.com. Untold damage was done because grievances, real or not, were never immediately addressed nor countered on the very platforms they were aired on. It’s just a matter of time before someone decides to pool together real estate grievances onto a blog or a professional social networking site with a large user-base (LinkedIn? Yelp!?). They’re going to need a tool like this to stay relevant. It’s inevitable, people; get used to the idea.
I say bring it on! While HAR’s and Peoria Association of REALTORS®’ sites will have its share of skepticism with a perceived conflict of interest and lack of transparency – Hello? Rating REALTORS® on a site RUN by REALTORS®? – it’s a wonderful step forward to rebuild the trust lost in us. In a climate of unprecedented consumer pessimism regarding our share of the blame for the economic condition of this country, a consumer-centric site like this is taking a huge step forward to do just that. We owe it to our past, present, and future clients to lend insight into our industry by having sites like these, and addressing the good and bad that comes of it.
More of these sites will come… so embrace it! Google Alert your name, along with “REALTOR®” and the name of your state, to keep an eye peeled on your presence on these and any future Web sites. Counter it immediately, like-kind. Control what you can! Hop on LinkedIn, get recommendations, and flex your REALTOR® muscles by answering questions posed by home owners, buyers, and sellers, and drive folks off LinkedIn to it. Get involved in online communities like TruliaVoice and HouseLogic, and reaffirm yourself in the public eye.
And for heaven’s sake, make your online presence transparent! Really, if you’ve done your job, what are you worried about? Game Changer indeed.
By Jeremy Williams
Depending on which real estate company you are currently operating with, there is one truth that you probably have heard expressed over and over: Lead generation is the key to a successful real estate business. Without generation, the well can dry up and the next thing you know your scrambling to find that next client.
Methods of lead generation can include farming a geographic area, prospecting a sphere of influence, pop-bys, open houses, and many other tried and true methods. With the influence of rapidly progressing technology, new methods are developing that might be outside the traditional methods of lead generation.
One of the methods at the front of the industry currently is the use of Facebook, specifically Facebook fan pages. Lead generation will always have better results when you have a connection with that person. Facebook is a tool that allows you to develop and nurture that connection. Utilizing this tool properly not only will you strengthen relationships both new and old, but you will soon realize new business opportunities to keep your lead well from drying up. Continue reading »