Sammer Mudawar Archive

Understanding Client Psychology, Managing Expectations, and Communicating Effectively

By Sammer Mudawar Buying and selling residential real estate is one of the most emotional transactions consumers conduct. Understanding client psychology, managing expectations, and using effective communication are the three most valuable skills that a real estate professional needs...

Valuable or Worthless? The Choice is Yours

By Sammer Mudawar Let’s face it, in the eyes of the consumer, especially the internet shopper, all real estate agents are the same. In fact, they don’t even know why you get paid since they find properties on the...