From REALTOR® Content Resource:
Not the double whammy.
Your clients’ home being burglarized while they’re on vacation would be a total downer. If they also work from a home office, they’d probably suffer the mother of all stress headaches.
Spare clients that post-vacation pain by branding, printing, and hand delivering free info on how to do a home office security check from the REALTOR® Content Resource.
That’s not the only free, ready-to-go article at the REALTOR® Content Resource you can hand deliver (or post to Facebook, Twitter, your blog, or website; email; or add to your e-newsletter). Share all five articles in the “Keep Your Home Safe While You’re on Vacation” article package, or find others by searching the REALTOR® Content Resource by keyword or topic.
The REALTOR® Content Resource is brought to you by the NATIONAL ASSOCIATION OF REALTORS®. With it, you can download free home ownership content from HouseLogic to your marketing materials.
HouseLogic is a comprehensive consumer website—from the NATIONAL ASSOCIATION OF REALTORS®—geared to helping home owners make smart decisions to enhance, maintain, and protect the value of their home.
Know any true football fanatics? You know, the normally mild-mannered dudes and dudettes who’ll hurl their official autographed football through the wall if their beloved team loses in this Sunday’s Super Bowl? Help them mend their broken hearts—and their drywall—by posting the free REALTOR® Content Resource article “Repair Walls to Give Rooms a Fresh Face” to your blog, Facebook status, or Twitter feed.
That’s not the only free, ready-to-go article at the REALTOR® Content Resource that you can post online, add to your website or e-newsletter, or print as a handout. Check out the other three articles in the “The Super Bowl-Ready Home” theme, or just do an easy search of the REALTOR® Content Resource by keyword or topic.
While you’re tooling around the REALTOR® Content Resource, log in daily to enter the REALTOR® Build-Your-Business Sweepstakes, featuring a monthly drawing for an iPad and a weekly drawing for a $150 Visa gift card.
The REALTOR® Content Resource is brought to you by the NATIONAL ASSOCIATION OF REALTORS®. With it, you can download free home ownership content from HouseLogic to your marketing materials. HouseLogic is the NATIONAL ASSOCIATION OF REALTORS’® comprehensive consumer website geared to helping home owners make smart decisions to enhance, maintain, and protect the value of their home.
Prospects waffling over the value of buying a home? Share the free article “7 Home Ownership Tax Advantages” from the REALTOR® Content Resource.
At the REALTOR® Content Resource, you can share consumer articles directly to Facebook, Twitter, and email. You can also add them to your blog, website, or e-newsletter or even print them as handouts with your branding. Want to share a different article? It’s easy to search the REALTOR® Content Resource.
While you’re at the REALTOR® Content Resource, log in to enter the REALTOR® Build-Your-Business Sweepstakes, featuring monthly drawings for an iPad and weekly drawings for a $150 Visa gift card.
The REALTOR® Content Resource, brought to you by the NATIONAL ASSOCIATION OF REALTORS®, is a member resource that entitles you to download free home ownership content from HouseLogic to your marketing materials.
HouseLogic is the NATIONAL ASSOCIATION OF REALTORS’® comprehensive consumer website geared to helping home owners make smart decisions to enhance, maintain, and protect the value of their home.
More home buyers are being asked to pay a developer a fee—called a private transfer fee—at closing even if the home has transferred ownership several times since the developer initially sold it.
Help buyers understand—and possibly negotiate away—private transfer fees by sharing free information from “Private Transfer Fees Affect Home Pricing & Marketability” from the November “Home Ownership Matters” theme now available at the REALTOR® Content Resource. Here’s just some of the information:
The issue. A private transfer fee, also known as a reconveyance fee, is generally added as a covenant to the deed on each new home a developer sells. So every time the property is sold, often for as long a period as 99 years, new buyers have to pay the developer a fee equal to a set percentage of the sales price until the covenant runs out.
What opponents say. A home with private transfer fees may be harder to sell, or the owners may have to lower the sales price since their house will be more expensive than a comparable home when you factor in the price of the private transfer fee.
With new enhancements to the REALTOR® Content Resource, you can now share “Home Ownership Matters” and other articles with consumers via Facebook, Twitter, and email directly from the REALTOR® Content Resource. You can also search more easily for content by themes (formerly “Collections”) or keywords.
While you’re at the REALTOR® Content Resource, log in to enter the REALTOR® Build-Your-Business Sweepstakes, featuring monthly drawings for an iPad and weekly drawings for a $150 Visa gift card.
The REALTOR® Content Resource, brought to you by the NATIONAL ASSOCIATION OF REALTORS®, is a member resource that entitles you to download free home ownership content from HouseLogic to your marketing materials.
HouseLogic is the NATIONAL ASSOCIATION OF REALTORS’® comprehensive consumer website geared to helping home owners make smart decisions to enhance, maintain, and protect the value of their home.
Consumers who’ve been through foreclosure may think their days of owning a home are over. Not true. Share the “5 Steps to Owning a Home Again After Foreclosure” from the November “Foreclosure Resource Guide” now available at the REALTOR® Content Resource. Here’s just some of the information:
1. Rebuild your nest egg. Establish a safety net. Since you’re coming out of foreclosure, having six months of living expenses in a liquid account is a minimum to show stability and that you’re able to pay your bills if you lose your job.
2. Raise your credit score. After foreclosure, your credit score, according to myFICO, probably dropped by about 150 points. Raise it with perseverance. Pay bills on time, and keep your credit card balances below maximum levels. The foreclosure will stay on your credit report up to seven years, but it will become less of a red mark as years go by.
With new enhancements to the REALTOR® Content Resource, you can now share this and other articles with consumers via Facebook, Twitter, and e-mail directly from the REALTOR® Content Resource.You can also search more easily for content by themes (formerly “Collections”) or keywords.
While you’re at the REALTOR® Content Resource, log in to enter the REALTOR® Build-Your-Business Sweepstakes, featuring monthly drawings for an iPad and weekly drawings for a $150 Visa gift card.
The REALTOR® Content Resource, brought to you by the NATIONAL ASSOCIATION OF REALTORS®, is an exclusive member benefit that entitles you to download free home ownership content from HouseLogic to your marketing materials.
HouseLogic is the NATIONAL ASSOCIATION OF REALTORS’® comprehensive consumer Web site geared to helping home owners make smart decisions to enhance, maintain, and protect the value of their home.
Don’t miss your chance to win an iPad or $150 Visa gift card in the REALTOR® Build-Your-Business Sweepstakes. Just log into the REALTOR® Content Resource daily with your NRDS ID and submit the entry form to be eligible for the monthly drawings for an iPad and weekly drawings for a $150 Visa gift card.
While you’re there, view the just-released video that walks you through the enhancements that let you to share free home ownership articles with consumers via Facebook, Twitter, and e-mail directly from the REALTOR® Content Resource.
The REALTOR® Content Resource, brought to you by the NATIONAL ASSOCIATION OF REALTORS®, is an exclusive member benefit that entitles you to download free home ownership content from HouseLogic to your marketing materials. Besides simple sharing of articles with your social network, the enhancements allow you to search more easily for content by themes (formerly “Collections”) or keywords.
HouseLogic is the NATIONAL ASSOCIATION OF REALTORS’® comprehensive consumer Web site geared to helping home owners make smart decisions to enhance, maintain, and protect the value of their home.
By G. M. Filisko, contributing writer, HouseLogic
In today’s market, cleaning a house about to be listed isn’t enough to cop a higher sales price. To boost your listing’s appeal, share the free “Pricing and Prep that Sells Your Home” article package from the REALTOR® Content Resource.
Just two of the tips you’ll find there:
1. Have a home inspection. For $250 to $400, an inspector will warn you about troubles that could make potential buyers balk. Advise clients to make repairs before putting the home on the market. In some states, you may have to disclose what the inspection turns up.
2. Get replacement estimates. If your home inspection uncovers necessary repairs your client can’t fund, get estimates for the work. The figures will help buyers determine if they can afford the home and the repairs. Also hunt down warranties, guarantees, and user manuals for appliances you expect to remain with the house. Continue reading »
By G. M. Filisko, contributing writer, HouseLogic
Fixed- or adjustable-rate mortgage? How do you answer that perennial buyer question?
Get the 411 on finding the right home loan—including eight questions buyers should ask themselves before choosing an adjustable-rate mortgage—from the free August “Financing Your Home Purchase” article package now at the REALTOR® Content Resource. Here’s just some of the information on adjustable-rate mortgages you’ll find there:
- An ARM does just what its name implies: Its interest rate adjusts at a future date. It moves up and down according to a particular financial market index, such as Treasury bills. Typically, ARMs include a cap on how much the interest rate can increase, such as 3 percent at each adjustment, or 5 percent over the life of the loan.
- ARMs can be a good choice if you expect your income to grow significantly in the coming years. ARMs also often offer a lower interest rate than fixed-rate mortgages during the first few years of the mortgage, which means big savings for you—even if there’s only a half-point difference. But if rates go up, your ARM payment will jump dramatically. Continue reading »
By G. M. Filisko, contributing writer, HouseLogic
Working with sellers looking for another way to make their home stand out? Suggest they dip their toes into a yard-watering system that saves water and money.
Almost one-third of the water the average family uses—an average of 100 gallons a day—ends up in home owners’ yard and garden, according to the U.S. Environmental Protection Agency. The trouble is that as much as half that water is wasted. It falls on sidewalks or evaporates before it ever reaches the ground.
Sellers can impress potential buyers with a water-saving irrigation strategy, and you can show them how with tips from the July “Outdoor Projects that Save You Money” article package now available at the REALTOR® Content Resource. Here’s information you can share with sellers:
1. Drip irrigation systems save water because they put it only where you want it—directly to plants’ roots, which cuts down on waste and also reduces weeds. A drip system is basically a long, thin plastic tube sitting on the ground or, less often, buried right below the surface. Small fittings, called emitters, release water at rates of one-half to four gallons an hour. The tubing is attached to your outside faucet with a valve. A new drip system cost from $50 for about 20 plants to $200 or more for a whole yard. Continue reading »
By G. M. Filisko, contributing writer, HouseLogic
HouseLogic, the NATIONAL ASSOCIATION OF REALTORS’® new consumer website covering all facets of homeownership, is a finalist in the 2010 Inman News Innovator Awards’ “media site” category. HouseLogic’s nomination places it in the running for Inman News’ People’s Choice Innovator Award.
The Inman Innovator Awards, launched in 1997, recognize companies that use technology and innovation to enhance the real estate transaction and experience for consumers and real estate professionals.
You can vote online through July 12 for the NAR-branded site to beat out such competition as The New York Times online real estate section. Winners will be selected by popular vote and announced during the Inman News Real Estate Connect conference July 13-15 in San Francisco.
HouseLogic is NAR’s no-topic-left-uncovered consumer website geared to helping homeowners make smart decisions to maintain, protect, and increase the value of their home. Content includes hundreds of articles written by premier journalists on everything from home improvement and maintenance, home system and structures, landscaping, pest control, energy efficiency, tax credits and deductions, finance, insurance, and building a community.
With the REALTOR® Content Resource, a new, free tool exclusive to NAR members, you can drop HouseLogic content directly into your marketing materials, website, and blogs. Customizable widgets also enable you to continuously stream HouseLogic content onto your website and blog in just three quick steps.

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