By Sam DeBord
One of the biggest hurdles for new REALTORS® is overcoming a lack of experience when meeting with a potential client. Motivation, marketing skills, and preparation go a long way, but they can fall flat when faced with a simple seller question:
“So, how long have you been selling real estate?”
Many REALTORS® who are fairly new to the industry are already outstanding salespeople. However, it’s still reasonable to expect a home buyer or seller to question the experience of their potential representation. The difficulty for the newer REALTOR® is that there is no way to speed up the length of time he or she has been working in the industry.
There is, however, an easy way to increase the depth of that experience. Exhibiting experience is not just about the number of years a REALTOR® has been selling homes. It’s much more about the knowledge gained during that time.
Consider two responses to our previously-mentioned home seller question:
Response 1 : “I’ve been selling homes in this neighborhood for 18 months, and have sold six homes so far this year.”
Response 2: “I’ve been serving this community as the government affairs liaison for the local REALTOR board, as well as selling homes here since 2011. I’ve helped a half-dozen clients sell so far this year, while also working on a task force that’s helping to ensure fair foreclosure practices and to secure property rights for our local homeowners.”
Which response do you think will win the seller over?
Working with a local board is the fastest way to achieve a wider range of experience, and contribute to your community at the same time. It shows potential clients that you’re trusted by the public as well as your industry associates.
The local boards are always searching for newer, younger, fresher ideas from their member base. Don’t be intimidated by the names or the experience levels of the committees. You’ll be surprised how much appreciation new members receive when they commit to more influential roles within their local organizations.
Give your local board a call, and add a title or two to your e-mail signature. Government affairs, social media, property rights, information systems, communications, education−there are a plethora of opportunities. Fast-track the depth of your experience, and you’ll quickly grow your credibility within the industry, as well as your confidence when communicating to potential clients.
By Brooke Wolford
Lately, there has seemed to be a lot of drama surrounding the world of real estate. We can’t seem to go a day without some sort of challenge. I have found myself getting emotional sometimes because I work so hard and I seem to frequently get a smack in the face.
This past weekend, NAR passed the REALTOR® Party Political Survival Initiative. I watched it happen live via Twitter. Soon after it was announced, the comments started rolling in. It was amazing how emotional many agents were about the issue. While many had different views on the issue, I did notice one amazing thing…agents were coming together. In my 11 years in the business, I had never seen anything like this. It seemed as if we were all working together, regardless of company affiliation. It was truly amazing.
As an 11-year veteran of the real estate industry, there have been many changes in our business and this is one of them. If you are like me, this is why you are in the business. We need to be able to adapt and evolve with all the changes. Use the challenges you face to help you grow as an agent.
“Though the road’s been rocky it sure feels good to me.” –Bob Marley
Brooke Wolford is a real estate practitioner with Edina Realty, Hastings, Minn. Follow her blog at adventuresinrookierealestate.com.
By Brian Copeland
In late 2010, Rock The Vote commissioned a hefty research project on political issues as they relate to young adults. Some of the findings surprised especially the political parties. For example, 36 percent say that it doesn’t matter to them which party is in control of Congress. A whopping 83 percent say that their generation has the power to change the country. They are also likely to support a candidate who supports investing in new technology to create jobs and reduce dependence on foreign oil.
When I look at these figures, they totally support what I heard in our recent YPN Advisory Subcommittee meeting, which was called to discuss The REALTOR® Party Political Survival Initiative (RPPSI). We came together as a group to discuss the proposed $40 dues increase (from $80 to $120 annually) and whether we as a group wanted to make a statement of support or not. Candidly, I was nervous. This topic has been dominating the real estate blog world for several weeks, and it’s clear that many people are furious about this.
In our meeting, I heard the concerns I had been hearing locally, but I interjected to remind them, “I want to hear what YOU and your YPN locally are saying and thinking about this.” Wholeheartedly, with zero dissent, many YPNers who have spoken out are behind the RPPSI. In fact, one member reported that they polled their YPN members locally and only one person out of 30 brought up an issue with RPPSI. The majority in her YPN said they felt they would be watering down the industry without the RPPSI initiative. Member after member spoke passionately about the need for this.
After I left the meeting, I had to digest. Was I really hearing what I thought I heard? That’s when I started searching out voter information on our demographic, and it hit me. Again, nationally, 36 percent of young voters say they don’t care about parties in Congress, and that statistic supports the notion that our YPNers are not falling into the mindset that RPAC is too partisan. Continue reading »
By Jeremy Williams
Involvement = Impact was a humbling realization I had after a board meeting this week with the East Houston Fellowship of Christian Athletes. You can’t stand on the side lines if you want to have an impact on anything, whether it is in the real estate industry, an organization you participate in, or even in your family. Napoleon Hill wrote, “You must get involved to have an impact. No one is impressed with the won-loss record of the referee.” How many times do we find our selves standing on the sidelines of life?
How can you get involved in making an impact in our industry?
- Reach out to a new REALTOR® seeking help on how to hold an open house.
- Volunteer to teach a class to REALTORS® on how to utilize technology to grow their businesses.
- Be a mentor to a REALTOR® who is looking to grow their business.
- Find a local organization that is in need of volunteers and get involved.
There are probably more ways for you to get involved than you realize. The result of your involvement often can’t be measured, but should never be underestimated.
I was 16 and in high school when I attended a Fellowship of Christian Athletes meeting. Two people who chose to get involved in my life probably do not realize the impact they had on me. The impact was life changing, and I can say without a doubt, I would not be who I am today without these two individuals taking time to get involved.
Don’t underestimate the power of involvement, and the significant impact that can take place. Be impactful in your real estate business and get involved.
Jeremy Williams of Keller Williams Realty NE in Kingwood, Texas specializes in the residential real estate market of Kingwood, Atascocita, and Humble, Texas. Visit his Web site at www.williams4yourhome.com.