Jason O'Neil
By Jason O’Neil
Are the two at odds with one another? I say yes. I begin each buyer consultation with the simple question: “Do you want a great deal or do you want a great home?” The responses are typical:
“Both! Ha Ha Ha…I mean, can’t we get both?”
“Uhhhhh. Great home?”
“Somewhere between.”
“Great home. Good deal. Is that possible?”
Most home owners forget what they paid for their home the instant after they move their stuff in. And while most of them get a monthly reminder about how much they owe on their home, very few remember the asking price, let alone the prices of the other 10 homes they looked at before they found “The One.” The hang up on the good deal is so over emphasized that I predict it will fade in the next 12 months.
I know that there are naysayers out there, but I am having some serious deja-vu. In 2006, home sellers had the golden tickets. Price? Price had nothing to do with selling a house, heck, if you missed the mark on price the market would quickly appreciate so fast that the market would catch up with the price. Sellers didn’t have to negotiate and buyers were at their mercy. My how the tables have turned. But have they really? I am starting to see the same type of overreaction in buyers. I had a buyer ask the seller to fix the neighbors house during an inspection negotiation!
Sellers are saying enough is enough and our market is normalizing. The great homes sell and sell quickly for close to their asking price…some get multiple offers. The homes that languish on the market are the ones that have been over looked, or been rejected by other buyers and the market as a whole. Do you want a great home or a great deal?
Jason O’Neil is a broker and an owner of McKenzie Real Estate in Indianapolis. Visit his Web site: www.McKenzieListings.com
Laura Rubinchuk
By Laura Rubinchuk
Millions of people tuned in last night to watch football, commercials, eat junk food and drink beer, or maybe you were just waiting to see when it would be over to catch the new episode of Glee. Regardless of your motivations, the Superbowl is the largest television audience all year, giving advertisers the ability to spread their brand awareness tremendously! Here’s what I learned from the game, and how I applied it to my real estate career:
The Green Bay Packers
Losing Woodson and Driver early, the Packers went up against more odds and yet somehow pulled together to pull off a great down-to-the-last-minute win. In real estate, we often encounter bumps from contract to close, so it’s imperative you work with a group of people who know how to get their jobs done.
The Pittsburgh Steelers
Favored to win, the Steelers had too many interceptions and not enough defense to win this game. Feeling entitled and like you’ve got this “in the bag” won’t actually get you anywhere – in football or in real estate. Keep working, everyday, to get better.
Christina Aguilera
If you’re hired to do a job, it’s best you come prepared to actually perform. Forgetting lyrics and screeching musical notes don’t qualify as a good performance or doing your job. Much like in real estate, if you come unprepared, you’ll get ripped apart as well. She also taught me that it’s not about me – it’s about you (the client). She butchered the National Anthem to try to show off her musical talents, but failed to actually do the song justice or properly honor the history of the Anthem. Don’t look out for only your own benefits, look out for theirs. Continue reading »
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