prospects Archive

Stop Wasting Time With the Wrong Leads

By Lee Davenport One hundred and seventy-five houses. He showed 175 houses to only find out that the would-be buyer was not in a position to purchase for another year. My, my, my! I hope you have never shown...
August 9, 2017

Market Your Real Estate Business Like It’s 2016

By Ryan Fitzgerald This isn’t 1999, so why are you still marketing like it is? There are two methods to market your real estate business online: chase or attract. You can either chase your online leads or attract them....

Scientifically Develop the Habit of Lead Generation: Part 2

Now that you've constructed your do-not-fail goal, here's the key to making this approach work in your business, as explained by legendary comedian Jerry Seinfeld....

When a Plank Stops Hurting

By Melissa Krchnak I’ve recently starting doing planks – a balance and core-building technique – along with my regular exercise routine. This plank business isn’t a joke though. They started off pretty brutal. I set my goal to add...

What is Your Referability?

By Jason O’Neil Referrals, referrals, referrals. We all get them and we all want more. We want referrals from our lenders, our title reps, our barbers, our past clients, and we especially want them from other agents. We love...

Is Your Customer Service Best for You or Your Clients?

By David Krichmar Is your customer service best for you or your clients? Think about that question for a moment. Obviously, great customer service is not what is easiest for you.  In most situations, it is about going above...

Converting a Looker into a Buyer

By Brett Caviness It can be boring, spending a large amount of your weekends sitting or standing in what are sometimes vacant homes for hours on end.  For me, the value is developing strong communication and sales skills.  With...
September 27, 2011

7 Offline Marketing Ideas (Part II)

By David Krichmar And now for  Part 2.  (Check out part 1 here.) 4. Magnet Sign- “No one has ever called off a car magnet.” Really?  Ask around your office — someone has gotten a deal off their magnet...
September 8, 2011

The Science Behind Your Sales

By Brooke Wolford You may wondering what science has to do with sales…really what I am referring to is the chemical reaction that happens in your clients brains that ultimately leads them to begin a relationship with you.  What...

Mid-REALTOR® Crisis: That Ain’t My Sign in Her Yard

By Toby Boyce She’d been courting both of us, and promised that she’d let us know tonight who she chose. I waited patiently by the phone, but finally drove by her house. That ain’t my sign in her yard....
August 19, 2011