By Drew Burks
Does Facebook Privacy have you concerned?
Lately, it seems like everyone is concerned about their online privacy …
… I can’t help but ask what are you hiding?
As a real estate professional, I use social media sites to expand and grow my business first and foremost; therefore, I want my information to be found easily. In fact, I go out of my way to optimize my online presence so that more people will find it.
I was teaching a class on Facebook to REALTORS(R) last week and I actually had someone ask me if I felt it was safe to put your phone number on social media sites …
… Are you kidding me?
I was also asked several other questions like:
- What kind of information is OK to post?
- Is it OK to post my hobbies & interests?
- Should my profile picture be professional or casual?
- Is it OK to accept friend requests from other REALTORS(R)?
- Is it OK to unfriend someone or hide them from my news feed?
My advice is … Continue reading »
By Stefanie Hahn
It’s summertime! Let’s grab our bathing suits, hit the pool and… oh yeah, check our Facebook privacy settings. Another update from Zuckerburg and crew has created the need to recheck what you are sharing on Facebook.
First things first …
If you are connected with more than 15 people on facebook and you haven’t created a few “Friend Lists” yet, stop and do this now. Setting up your lists is simple and…BONUS…they are easy to maintain.
Just as a refresher….
Click on Account
Click on Edit Friends
On the left menu, click on Friends
Click Create New List
Enter a name for your list (family, work, YPN)
Click on the faces of your friends to add them to the list
- You can have friends on more than one list
Click Create List
<Rinse, lather, repeat>
Now that you have your lists setup you can add a friend when you accept their friend invitation.
OK, where were we … oh yeah, privacy. Continue reading »
By Jonathan Osman
You are a professional now. You dress in business attire during the work week. You have a website that has every home listed in the MLS. Your carefully written bio makes you appear as you are the greatest agent to receive a license. You may even have a killer buyer and seller presentation. However, I would bet that the story being told by your Facebook page does not match your corporate image.
A few months back, I needed to send a referral to an agent in another city for a listing. I found a few good candidates and decided to google their names in an effort to locate their websites. When I did, I ran across one agent’s personal Facebook profile, ranked No. 1 in Google and her website was No. 45. By cruising through what was available to the public, I discovered that she enjoyed drinking from red plastic cups, college sports, and looked stunning in a bikini during a recent trip to Miami. Needless to say, she didn’t get the referral.
She’s probably very good at selling real estate and could have done a very good job. However, the image that her public Facebook profile portrayed of her did not match the values that my clients held. It would be the same as if she went on the listing appointment and said nothing but I enjoy drinking from red plastic cups, college sports, and look at these pictures of me in a bikini… can I list your home?
So how can you avoid this? First, use the privacy controls. Screen your photo gallery and organize your photos intended for your real friends into a list. Next, organize your friends in various lists depending on who they really are to you. Every one of my friends is apart of a list, from those I went to high school with, to the people I work with today. Every list controls the image of that I want to reveal to each group of people. Continue reading »