pinterest Archive

The Biggest Social Media Fails in Real Estate

By Bill Gassett It’s no secret that social media is a must in the world of real estate. Today’s buyers and sellers turn the to various platforms and make snap judgments on what you have to offer. You do...

Pinterest Marketing Part 4: Blog Content

By Charlie Allred We have all heard the statistic that 90 percent of all home searches start online. So how do we capture this online business? My answer to this question is always: “You need a blog; your website...

Keywords for Pinterest (Part 3)

By Charlie Allred We all know keywords are important to your online presence, but did you know that keywords are important in Pinterest too?  In my last two Pinterest articles, I’ve discussed best practices for your Pinterest profile and...

Pinterest Board Tips for Real Estate Pros (Part 2)

By Charlie Allred Pinterest boards are the second most important part of your Pinterest account. Last month, I talked about optimizing your Pinterest profile in the kickoff of my series on using Pinterest in your real estate business. The...

The Real Estate Pro’s Guide to Pinterest (Part 1)

By Charlie Allred Last month, I wrote “How to Capitalize on Pinterest,” where I said the main benefit of Pinterest for agents and brokers is driving visitors to your real estate website. Well, last week I read a statistic...

How to Capitalize on Pinterest

By Charlie Allred As Lynn Pineda, a south Florida real estate professional said, “If you are in real estate and you are not on Pinterest, something’s wrong with you.” I couldn’t agree with this sentiment more. Lynn is one...

Is Your SEO Helping You SELL?

By Melissa Krchnak I’m often asked by REALTORS® how they can increase their online presence. What’s the best blogging platform? Which social media site will yield more ROI? Should I beef up my e-mail signature? What should I put on my...

Popular Technology: Here Today, Overrated Tomorrow

By Laura Rubinchuk Schwartz It seems there’s a new hyped technology in real estate every week. Old favorites include Facebook, Craigslist, Twitter, Blogging, YouTube, and LinkedIn. But what about those sites that were so popular so fast and now...