open house Archive

Making the Most of Your Open House (Downtime)

By Lynn Minnick You’ve done all the prep work for a successful open house event: Every online venue has your open house details posted, signs are up, packets for buyers and potential sellers are prepped, the music is picked...
January 2, 2014

Does Your Listing Need a Cut-Off Date?

By Melissa Krchnak Who has an influx of buyers? We sure do! My market (the Inland Empire of Southern California) is crawling with them. Our middle market is sitting a bit, but our entry-level and high-end are moving quite...

Converting a Looker into a Buyer

By Brett Caviness It can be boring, spending a large amount of your weekends sitting or standing in what are sometimes vacant homes for hours on end.  For me, the value is developing strong communication and sales skills.  With...
September 27, 2011

7 Offline Marketing Ideas (Part II)

By David Krichmar And now for  Part 2.  (Check out part 1 here.) 4. Magnet Sign- “No one has ever called off a car magnet.” Really?  Ask around your office — someone has gotten a deal off their magnet...
September 8, 2011

Stop, Drop, and Roll … Or Something Like That

By Toby Boyce I rolled up on the house like I always do, peering at addresses to verify the location with where the GPS was placing the destination. However, this time I missed the house. And that’s where this...