Trisha Ocona Francis

By Trisha Ocona Francis

Being a real estate professional is more than just helping people sell, buy, or rent property, but rather assisting them in achieving their real estate goals. One of the best ways in doing so is by narrowing down your practice of real estate to an area you know extremely well, enjoy doing, and are committed to furthering your knowledge on the topic. It allows you to focus, and shows your clients your commitment and dedication as an expert towards their particular issue.

There are many areas to choose from, such as the luxury market, commercial sales, office leasing, residential, investing, foreclosures, apartment rentals, government program housing placement, senior housing, relocation specialist, or you can always develop your own area of expertise.

You may decide to gear your real estate practice towards commercial real estate because you like analyzing the potential profits of a building, the adventure of negotiating, and helping your clients produce their desired results. Or you may work with seniors because you enjoyed helping your previous senior clients transition from homeownership of forty years to senior housing, loved their history stories, and learned a lot about senior housing programs in the process.

The road to becoming this “Specialized Real Estate Expert” is similar to a college student deciding on a major and ultimate career choice. Medical doctors and attorneys concentrate on a specific field to practice for the same reasons.

To begin, here are a few questions to ask yourself: Continue reading »

By Jessica Hickok

Jessica Hickok

Jessica Hickok

Although selling real estate can be a very lucrative career, there can be some downtime when listings are hard to move, ultimately casting a negative cloud over that whole lucrative career thing.

That’s where residential property management can swoop in and save the day.  Property managers typically charge a monthly management fee, which is usually a percentage of the collected monthly rents.  It is also common to charge a leasing fee to the owner/investor.  This leasing fee is a percentage of the first month’s rent in addition to the monthly management fee.  This covers the agent’s expenses for the time it took to show the property and prepare it for lease.  Not to mention, it gives you a nice profit.  Of course, these fees are all agreed upon, up front, in the Property Management Agreement.

Don’t want to do property management for the long haul?  Hate backed-up toilets?

No problem! Take on clients with overpriced listings.  You know, the sellers that need to sell, but can’t?  My company often gets phone calls from sellers who want us to rent out their property until it sells.  Many times we don’t accept them because these types of properties are generally not long term.

So if you’re a little phobic of the rental property management scene, but still need a monthly paycheck, consider taking on some of the short term-rental properties mentioned.  And keep in mind that a plumber is only a phone call away for the those backed-up toilets.  This is a good opportunity for you to test the waters of managing rental property without a long-term commitment.

I’m excited to be co-presenting this idea with Paul Dizmang, aptly titled “8 Effortless Tips to Tackling Rental Property Management” on Friday, Nov. 13, 2009 at the NAR Annual Conference and Expo.  The conference is held in San Diego this year and you won’t want to miss it.  Register online for this fantastic event by going to http://www.realtor.org.com/conference, I hope to see you there!

What are your suggestions that we, as REALTORS®, can do to find that extra income while still practicing what we love?

Jessica Hickok, a self-proclaimed blogging and twittering fanatic, is with Dizmang Properties in Springfield, Mo.

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