leads Archive

Understand the Value of Social Listening

By Erica Christoffer Social media is likely a key part of your marketing and brand strategy. Many real estate professionals make it the crux of their lead generation, which is why social listening is so important. There’s a common...

Quiz: Is Your Follow-Up Broken?

By Lee Davenport Have you ever heard the saying, “If it’s not broke, don’t fix it”?  Yet, have you noticed that you don’t know what you don’t know? Perhaps a method or strategy (or lack there of) is broken,...
March 28, 2018

Setting Goals: New Year, New Opportunity

By Ryan Fitzgerald What are your real estate goals for 2018? Writing them down is a great place to start. For a little inspiration, I decided to ask brokers and agents from all over the country what their goals...

How to Promote Your Real Estate Blog

By Anita Clark Finding it difficult to make an impact with your real estate blog? In this industry, half the battle is making sure that your traffic is actually relevant. Use these guidelines below to do exactly that, then...

Why You’re Not Generating Leads From Instagram

By Lee Davenport Are you posting like a manic on Instagram, using every hashtag known to man, yet you’re not generating leads from this popular social media network? “Arrgh…,” you think. “I knew all of this ‘Insta-fame’ hype was...
October 31, 2017

How to Use Failure to Grow Your Business

By Alexis Craig Why do you think we don’t make our failures public? This is easy to see on social media. Pictures of couples on the beach in Punta Cana, our friend getting promoted to a management position, and...

Giving Prospects Information They Can Use

By Anita Clark People visit your website for one of two reasons: 1. They might be looking for an agent. If that is the case, they are already half sold. As long as your website looks professional, shows you...
April 10, 2017

Under the Sells-Scope: ChatFuel

By Lee Davenport In the film Transformers, I love how Bumble Bee and the other Autobots come to the aid of humans in style (a yellow Camaro with racing stripes and whatnot). Well, bots are not just for the...
March 27, 2017

How to Throw a Memorable Client Appreciation Event

By Brandon Doyle Clients are the cornerstone of any successful enterprise, and this is particularly true in real estate, a business where relationships are central. Demonstrating your gratitude to past and present clientele has the potential to up your...
February 28, 2017

Get Off the Hamster Wheel

By Lee Davenport What were your sales goals last year? I… I didn’t have any. Were you happy with your sales results? No, I wanted to sell more! What are your sales goals this year? I… I don’t have...
January 31, 2017