Jeremy Williams

By Jeremy Williams

Like all marketing in any business, especially as a practitioner working within a competitive market, your marketing must be effective.  One of the most important factors in marketing, as a REALTOR(R), is visibility.  It amazes me that so many agents have Twitter accounts, but they have not taken the time to advertise that they utilize Twitter on either their Web site or blog.

Twitter is a powerful social networking tool that can be used to communicate information relevant to listings, services offered or market information to real estate practitioners and the general public.  Notice I have in the sidebar of my blog a widget with my Twitter feed (see http://ne-houston-real-estate.williams4yourhome.com).   The Twitter feed on my blog serves two purposes.  First, it notifies visitors to my blog that I have a Twitter account.  If a visitor to my site clicked on anything within the feed, they would be taken to the Twitter site and if they have an account click to “follow.”  Second, the Twitter feed showcases my latest Tweets with pertinent information tying back into my listings, services offered and market information.  Twitter is a powerful marketing and networking tool if used properly.  You might Google “Twitter etiquette” as that can be a whole separate topic.

Here is how to add a Twitter feed to your blog or Web site: Continue reading »