By TG Gallaudet
I first became in tune with the idea to outsource around the same time 4-Hour-Workweek became a hit. I assumed that if people could outsource their entire lives, then I could outsource most of our business systems and save millions, if not billions, at the same time. Although that reality didn’t come to perfect fruition, I have learned a lot, which I’d like to share.
Every YPNer knows what I’m talking about, but a quick definition just in case: By “outsourcing,” I mean using the Internet to post jobs on websites like elance.com, odesk.com, and others to get the global workforce to bid on your projects. Projects can consist of virtually anything — from mundane data entry tasks, to designing beautiful and unique brochures, or providing full time administrative assistance. Aside from cost savings and quick turn around times (compared to using a local firm), it’s also a great way to delegate work.
Here are some personal examples:
- We just revamped our listing presentation and used a graphic designer in Peru to create powerful graphics that dramatically enhance our presentation. She turned my words into brilliant graphics, which enhance our presentation and message by roughly 1000 percent.
- Through outsourcing, we’ve updated all of our print marketing to have consistent branding across everything we publish: postcards, property fliers, business cards, note cards, and personal brochures. All are printed through online printing services.
An important point is that you must find the outsourcing person or team that best fits your needs. Work with a few different providers at first and determine which aspects of the relationship are most important to you, then focus on finding a provider with those attributes and don’t settle until you’re 100 percent satisfied. Finding the right person will produce better and quicker results over time.
A few lessons learned: Continue reading »