Laura Rubinchuk
By Laura Rubinchuk
Blog for business. SEO on steroids. Tags, Meta Tags, video blogging, photo blogging, keywords and content…I could go on and on about all of the things we’re taught when we explore the online world as a lead generation method. Do you need to consider all of these things if you’re spending time on them as viable methods? Of course. Should this be the only thing you keep in mind? That depends.
Lately, I find myself more and more engaged with other local bloggers who have absolutely nothing to do with real estate. They’re not potential buyers or sellers (at the current moment, anyway), they’re not competitors; they’re just regular people trying to bring information to the community.
I live in Arlington, Va., and I write a blog called Arlington Real Estate News. So it’s no surprise that I’ve struck up a friendship with a fellow Geek (aka blogger) who writes Arlington Now. I hang my license in McLean, Va., so it should also be no surprise that I’m now contributing real estate news and gossip to The McLean Ear, written by a journalist and resident in McLean who just wants people to know what’s going on. They call and e-mail me when they have questions…a recent D.C. Housewife put her house on the market, while I’m (sadly) not the listing agent, they called me for information on price, pictures, etc. etc. When a bunch of trucks were parked on a street outside of a condo building for a few days, I got an e-mail to find out what was going on. Continue reading »
Brian Copeland
By Brian Copeland
NAR Leadership Summit 2010 is underway this week in Chicago, Ill., and YPN is out in full force. I have experienced no clearer message over the past few months than this…NAR is serious about training, raising and nurturing the future. In a greater culture that sometimes dwells in the past and present, it’s overwhelming to know that I’m part of an organization that looks beyond; and, last night, the importance of that point was brought home strongly in a simple situation.
YPN REALTORS(R) easily covered one-third of section 302 at Wrigley Field Aug. 3.
On Tuesday night, a large group of YPNers descended on Wrigley Field to enjoy a Cubs game. We dominated an entire section; so, needless to say, we were hard to miss. With this type of group and energetic personalities from California to Florida, from Wisconsin to North Carolina, you’re bound to cause a scene.
YPN Manager Rob Reuter had an interesting experience he shared with me in the stands. The group immediately behind us was obviously enjoying our unity, laughter and spirit. They asked Rob what type of organization we were with. When Rob told him we were all REALTORS(R), they were visibly and pleasantly shocked. While the reaction is not earth shattering, it speaks volumes to the importance of positive visibility. Continue reading »
Drew Burks
By Drew Burks
Does Facebook Privacy have you concerned?
Lately, it seems like everyone is concerned about their online privacy …
… I can’t help but ask what are you hiding?
As a real estate professional, I use social media sites to expand and grow my business first and foremost; therefore, I want my information to be found easily. In fact, I go out of my way to optimize my online presence so that more people will find it.
I was teaching a class on Facebook to REALTORS(R) last week and I actually had someone ask me if I felt it was safe to put your phone number on social media sites …
… Are you kidding me?
I was also asked several other questions like:
- What kind of information is OK to post?
- Is it OK to post my hobbies & interests?
- Should my profile picture be professional or casual?
- Is it OK to accept friend requests from other REALTORS(R)?
- Is it OK to unfriend someone or hide them from my news feed?
My advice is … Continue reading »
Jeremy Williams
By Jeremy Williams
I encourage you today to fit in your schedule a time to drive to a parking lot of one of the most trafficked places in your community. Park your car. Turn off your cell phone. Clear your mind from your daily activities. This is an activity where the requirements are simple. Open your eyes and watch. What do you see? You see people from all walks of life, a “portfolio” of career types, and all dealing with different life situations.
What does it mean to you? Everyone of these persons could be a potential client. If they are not a potential client, then what are they to you? These people could be prospects, referral sources, and maybe even a future friend. You never know how life works. The key is to realize the potential and to keep an open mind.
So how does this correlate with the title of this post, “Market Does Not Matter?” In up or down markets, there will always be people needing the services of a REALTOR®. Realizing the potential in the market is key to your success as a REALTOR®. Look at all the people moving in and out of your market area. Go meet them in the places they congregate. You always here, “Everyone knows someone.” Why can’t this person be you? Realize that millions of potential dollars pass by you each day as a REALTOR® whether the real estate market is considered “good” or “bad” in your area. You just have to find your unfair share.
So again, I challenge you when you think the real estate market is tough, go through the exercise I mentioned above. Your potential is only set by the ceiling your create. Look at all the people that pass by you each day as either a direct piece of business or a referral source. Now the real estate market in the new perspective seems great all the time whether “up” or “down.”
Jeremy Williams of Keller Williams Realty NE in Kingwood, Texas specializes in the residential real estate market of Kingwood, Atascocita, and Humble, Texas. Visit his Web site at www.williams4yourhome.com.
Jeremy Williams
By Jeremy Williams
Involvement = Impact was a humbling realization I had after a board meeting this week with the East Houston Fellowship of Christian Athletes. You can’t stand on the side lines if you want to have an impact on anything, whether it is in the real estate industry, an organization you participate in, or even in your family. Napoleon Hill wrote, “You must get involved to have an impact. No one is impressed with the won-loss record of the referee.” How many times do we find our selves standing on the sidelines of life?
How can you get involved in making an impact in our industry?
- Reach out to a new REALTOR® seeking help on how to hold an open house.
- Volunteer to teach a class to REALTORS® on how to utilize technology to grow their businesses.
- Be a mentor to a REALTOR® who is looking to grow their business.
- Find a local organization that is in need of volunteers and get involved.
There are probably more ways for you to get involved than you realize. The result of your involvement often can’t be measured, but should never be underestimated.
I was 16 and in high school when I attended a Fellowship of Christian Athletes meeting. Two people who chose to get involved in my life probably do not realize the impact they had on me. The impact was life changing, and I can say without a doubt, I would not be who I am today without these two individuals taking time to get involved.
Don’t underestimate the power of involvement, and the significant impact that can take place. Be impactful in your real estate business and get involved.
Jeremy Williams of Keller Williams Realty NE in Kingwood, Texas specializes in the residential real estate market of Kingwood, Atascocita, and Humble, Texas. Visit his Web site at www.williams4yourhome.com.
Recent Comments