Jared James
By Jared James
I am a firm believer that you can only do so many things great. I guess you could say that I fall in line with the phrase, “jack of all trades, master of none.” Now, I do believe that some people can excel at more things than other people, but as a general rule you can only be great at so many things.
I bring this up because I fear that we are becoming a people who are being told we have to be good at everything.
A day doesn’t go by where I don’t get questions from people on Facebook, Twitter, and in e-mails asking me about how to use Pinterest, what are the best database, how they should use social media for business, what’s the best online lead generator, what apps I recommend, what’s the best way to work in the “cloud,” and on and on…
At some point I have to just say, ENOUGH ALREADY!!
Please do not get me wrong, every question I listed above is a good one, and they are questions that we, as professionals, should know the answer to. But I worry that we are becoming a people who are so obsessed with mastering everything that in the end we will end up mastering nothing. You see, I would rather be great at working my database or leveraging Facebook page than be good at everything there is to know about creating or managing a business. Being good doesn’t separate you, and separation is what it takes to stand out and actually see a real return on investment (ROI).
I can’t tell you how often I hear about people who are using social media and get no return on it. At the same time, I know of many people making a living off of it. So which opinion is right? The one that thinks social media is a waste of time? Or the one that thinks it is amazing?
One thing that I have learned as a speaker/trainer is that most of the time it is not the tool or strategy that is the problem in people’s lives — the problem is the implementation of the tool. And when you are a master of none, it is difficult to get the results that you see someone else getting without giving their same level of dedication. Continue reading »
Travis Broadwater
By Travis Broadwater
Dear Blog,
I must apologize for my lack of commitment lately. Between prospecting for new clients and trying to keep my closings on track I just haven’t had time to fill you in on my day-to-day activities. I promise I can change, can you forgive me?
Sincerely,
Travis
Now that I have taken care of the apologies, lets get to the point! I often find myself “blogging” great topics in my head, unfortunately I must admit, not even half make it to my laptop and ultimately to the internet where they belong. My problem lies in finding the time to actually sit down and just get to work.
Well this year I have finally decided to make blogging a priority as so many of you already have. In my “planning” I have made a list of three ideal times and places where I might be able to sneak a few paragraphs without effecting my day dramatically and I would like to share them with you. Continue reading »
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