attention Archive

Smart Marketing: Makes All the Difference

By Dave Robison The Average Marketing Scenario A couple years ago a loan officer asked me a brilliant question that they should have asked themselves before they spent $30,000 on a failed marketing campaign. “Dave, I have had a...
February 21, 2013

3 Golden Rules for Dealing with Technology

By Scott Newman With new communication and social media technology emerging everyday, it seems all you can do is try and stay on top of it all so you’re not left in the dust and viewed as “out of...

Customer Service: C.R.A.P.

By Randy Pereira Regardless of what we call ourselves; REALTOR®, Agent, Consultant, salesperson…  the bottom-line is, we are in a  “Customer Service” business.  Our service is what sets us apart in this field. You can impress customers with the...
March 8, 2011