From REALTOR® Content Resource:

Not the double whammy.

Your clients’ home being burglarized while they’re on vacation would be a total downer. If they also work from a home office, they’d probably suffer the mother of all stress headaches.

Spare clients that post-vacation pain by branding, printing, and hand delivering free info on how to do a home office security check from the REALTOR® Content Resource.

That’s not the only free, ready-to-go article at the REALTOR® Content Resource you can hand deliver (or post to Facebook, Twitter, your blog, or website; email; or add to your e-newsletter). Share all five articles in the “Keep Your Home Safe While You’re on Vacation” article package, or find others by searching the REALTOR® Content Resource by keyword or topic.

The REALTOR® Content Resource is brought to you by the NATIONAL ASSOCIATION OF REALTORS®. With it, you can download free home ownership content from HouseLogic to your marketing materials.

HouseLogic is a comprehensive consumer website—from the NATIONAL ASSOCIATION OF REALTORS®—geared to helping home owners make smart decisions to enhance, maintain, and protect the value of their home.

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Know any true football fanatics? You know, the normally mild-mannered dudes and dudettes who’ll hurl their official autographed football through the wall if their beloved team loses in this Sunday’s Super Bowl? Help them mend their broken hearts—and their drywall—by posting the free REALTOR® Content Resource article “Repair Walls to Give Rooms a Fresh Face” to your blog, Facebook status, or Twitter feed.

That’s not the only free, ready-to-go article at the REALTOR® Content Resource that you can post online, add to your website or e-newsletter, or print as a handout. Check out the other three articles in the “The Super Bowl-Ready Home” theme, or just do an easy search of the REALTOR® Content Resource by keyword or topic.

While you’re tooling around the REALTOR® Content Resource, log in daily to enter the REALTOR® Build-Your-Business Sweepstakes, featuring a monthly drawing for an iPad and a weekly drawing for a $150 Visa gift card.

The REALTOR® Content Resource is brought to you by the NATIONAL ASSOCIATION OF REALTORS®. With it, you can download free home ownership content from HouseLogic to your marketing materials. HouseLogic is the NATIONAL ASSOCIATION OF REALTORS’® comprehensive consumer website geared to helping home owners make smart decisions to enhance, maintain, and protect the value of their home.

Don’t miss your chance to win an iPad or $150 Visa gift card in the REALTOR® Build-Your-Business Sweepstakes. Just log into the REALTOR® Content Resource daily with your NRDS ID and submit the entry form to be eligible for the monthly drawings for an iPad and weekly drawings for a $150 Visa gift card.

While you’re there, view the just-released video that walks you through the enhancements that let you to share free home ownership articles with consumers via Facebook, Twitter, and e-mail directly from the REALTOR® Content Resource.

The REALTOR® Content Resource, brought to you by the NATIONAL ASSOCIATION OF REALTORS®, is an exclusive member benefit that entitles you to download free home ownership content from HouseLogic to your marketing materials. Besides simple sharing of articles with your social network, the enhancements allow you to search more easily for content by themes (formerly “Collections”) or keywords.

HouseLogic is the NATIONAL ASSOCIATION OF REALTORS’® comprehensive consumer Web site geared to helping home owners make smart decisions to enhance, maintain, and protect the value of their home.

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Jessica Hickok

Jessica Hickok

By Jessica Hickok

Nothing is more frustrating than when you can’t find the inspiration to update your social media statuses or knock out that blog post.  I have spent many nights staring at a blank computer screen trying to search deep within myself to write something engaging for my blog readers.  That’s because I’m a REALTOR®, not a writer.

But everyone says that blogging is so important for your real estate career and that it’s “so easy to do.” While I do agree with the first part of that, I believe the second part I can only partially agree with.

However, I do have some tips for finding that blogging inspiration you need:

1.)     Scan your RSS feed reader headlines as if they are questions. Write your post as a response to the article you just read.  This also creates great link juice for that original article you read.

2.)     Flip open a magazine and scan the table of contents.  Take a magazine headline and replace it with your own.  For example: a magazine article reads “Computer Help 911”. Change it to “Short Sale Help 911.” Use it to write about how you are working a short sale transaction and share the tips you use to save a dying deal. Continue reading »

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