Customer Service Archive

How to Avoid Legal Issues in Real Estate

By Sammer Mudawar First, I would like to start by making it clear: I am not an attorney and nothing herein (legal word) should be construed as legal advice. This is a simple narrative on how common sense and...

REALTORS® Discuss Safety on Today Show

Tamara Suminski, 2011 California YPN chair and 2014 president of the South Bay Association of REALTORS®, appeared on Today with 2015 NAR President Chris Polychron to discuss safety precautions REALTORS® are taking in wake of the horrifying kidnapping and...
October 7, 2014

3 Tips for Preparing Buyers

By Andrew Janos As the real estate market continues to be fast-paced, the need to prepare your buyers is growing exponentially. Making sure buyers have a grasp on the market conditions and purchase process will allow you to manage...
August 29, 2014

Venture Into the Unknown: We Have a Job to Do

By Brooke Wolford I have watched all of the changes occuring in real estate lately, and there’s a lot of speculation about what might happen in the future. You see, real estate has been evolving over the past several...

Give Them What They Can’t Google

By Melissa Krchnak For years I’ve been harping about highly suggesting agents give consumers “what they can’t Google.” That is, after all, where our value lies. Once upon a time, consumers needed a REALTOR® to tell them everything about a home. Now, they...

The Irony of Leading Trends

By Dave Robison Lately, I have heard numerous agents at many different brokerages talk about their experiences trying to get listings. These stories are from top performing agents, not rookies. One of the agents expressed how frustrated they are...

‘That’s Why We Are All Not Profitable!’

By Dave Robison Marilyn Wilson with the WAV Group has been visiting brokerages and state associations with data that her company compiled about our industry. While attending one of her recent presentations, I snapped a quick photo with my...

To Serve and Be Served: A Once in a Lifetime Transaction

By Christian Zarif I almost didn’t answer my phone. I was in San Francisco for our national REALTOR® convention and rushing to get out of my room to an engagement (running 5 minutes late, of course). The strange number...
February 27, 2014

You Don’t Need Experience To Gain Clients

By Sam DeBord When I started out in the real estate business, my biggest fear was probably the same as many other agents’: “What if they ask me how many homes I’ve sold?”  There was an almost inescapable fear...
February 24, 2014

When to Hire an Assistant

By Scott Newman Your business is on the way up, and everything is perfect because you’re making more money, right? Wrong! As the Notorious B.I.G. once said, “Mo money, mo problems.” One of the biggest as a real estate...