Establishing Your Business Archive

Finding Your Real Estate Niche

By Anita Clark It can be difficult for both new agents and seasoned professionals to maintain a year-round stream of prospects from our online marketing efforts. This is especially true if we do not focus on a specific niche...
June 5, 2017

The Best Way to Build a Real Estate Business

By Ryan Fitzgerald There are many great ways to build a real estate business. One way, is to start small and focus your efforts on hyperlocal neighborhoods or smaller cities. Here’s what I mean: Whether you’re just starting out...
May 5, 2017

How to Compete With Top Agents, Even When You’re New

By Alexis Craig My family hates playing board games with me. I’m really competitive. They like to say, “It’s just for fun,” but I’m not buying any of it. I play to win. That mindset is present in every...
April 4, 2017

4 Methods to Earn & Keep Investor Clients

By Brandon Doyle Tapping into the investor real estate business is a common goal among agents and brokers. While buying and selling residential property on behalf of individuals and families in search of their next home is typically an...

How to Throw a Memorable Client Appreciation Event

By Brandon Doyle Clients are the cornerstone of any successful enterprise, and this is particularly true in real estate, a business where relationships are central. Demonstrating your gratitude to past and present clientele has the potential to up your...
February 28, 2017

Get Off the Hamster Wheel

By Lee Davenport What were your sales goals last year? I… I didn’t have any. Were you happy with your sales results? No, I wanted to sell more! What are your sales goals this year? I… I don’t have...
January 31, 2017

Top 3 Mistakes Agents Make on the Phone

By Alexis Craig Why are so many digital marketing companies saying that prospecting over the phone is dead, while they try to sell you over a cold call? I don’t care that my mom likes to ignore my calls,...
December 8, 2016

Why Do I Have To Become a REALTOR®?

By Sam DeBord Excerpted from Sam DeBord’s contribution to the book “The Honest Real Estate Agent” (2016) by Mario Jannatpour. This is the question that inevitably comes up for new real estate agents within their first few years of...
December 2, 2016

The Golden Rule is Wrong

By Nico Hohman The Golden Rule: We all know it; we all grew up learning it in elementary school. “Do unto others as you would have them do unto you.” Or, in layman’s terms, treat others the way you...
November 22, 2016

A Follow Up Funnel That Will Increase Conversion Rates

By Alexis Craig What if I told you that you could generate $100,000 extra in gross commission income with only a minimal investment? You probably think I’m full of it, especially if you’re not even making over $100,00 right...
November 11, 2016