Being a REALTOR® Archive

How to Win the Deal in a Seller’s Market

By Drew Heasley Most markets are facing inventory shortages this time of year. There are simply too many buyers and not enough homes for sale. This requires buyer’s agents to get creative and aggressive in order to help their...
April 13, 2018

Quiz: Is Your Follow-Up Broken?

By Lee Davenport Have you ever heard the saying, “If it’s not broke, don’t fix it”?  Yet, have you noticed that you don’t know what you don’t know? Perhaps a method or strategy (or lack there of) is broken,...
March 28, 2018

It Takes More Than Irish Luck to Close a Real Estate Deal

By Samantha Jones Four-leaf clovers. The Blarney Stone. Horseshoes. Lucky rabbit’s feet. The recent St. Patrick’s Day holiday has me thinking about the luck of the Irish and good luck charms. But luck isn’t necessarily going to help you...

3 Tech Benefits Helping New NAR Members Get Started

By NAR’s REALTOR Benefits® team You have many choices to make as a real estate professional—especially when it comes to investing in yourself and your new business. NAR’s REALTOR Benefits® Program is designed with you in mind, offering savings...
February 22, 2018

Key Tips to Give Your Website Curb Appeal

By Anita Clark There are few things real estate agents understand better than curb appeal. It is one of the major factors motivating people to go into a house predisposed to buy. Curb appeal is one of the top...
February 15, 2018

Enough is Enough: Time to Debunk 4 Myths About Real Estate Agents

By Rebecca Donatelli Let’s face it, people tend to have a skewed perception of real estate agents. The way we are depicted on TV shows—even the way some people portray themselves on social media. You’d think we only live...
February 9, 2018

Dominating Social Media for Your Real Estate Business

By Rebecca Donatelli It’s no secret that social media dominates today’s technology-based society, and has become a crucial part of everyday life for most. The rapid spread of news, celebrity gossip, and the genuine interest in other people’s lives...
January 19, 2018

A Hack to Help Your Marketing Grab More Attention

By Lee Davenport Have ever wished there was a genie who could help you craft the perfect subject line to get more people to open your emails? Or come up with that eye-grabbing copy so your mailers don’t end...
January 11, 2018

Setting Goals: New Year, New Opportunity

By Ryan Fitzgerald What are your real estate goals for 2018? Writing them down is a great place to start. For a little inspiration, I decided to ask brokers and agents from all over the country what their goals...

Top 5 Blogs for Boosting Business This Year

  When it came to the YPN Lounge posts that received the most views and engagement in 2017, readers chose those that offer the most nitty-gritty business tips. These business-building articles share first-hand advice written by YPNers for YPNers....