By Lee Davenport
One hundred and seventy-five houses.
He showed 175 houses to only find out that the would-be buyer was not in a position to purchase for another year. My, my, my!
I hope you have never shown that many houses to a looky-loo—someone who is not prepared to buy for one to five years out, or longer. But even if you show five homes to a looky-loo, it’s still too many. Why? Because every prospective client has a time frame and we must respect and control our businesses to operate within the bounds of those time frames. If not, we will become frustrated and even burned out by giving those who are not ready too much time. Meanwhile, buyers who are chomping at the bit because they have to act fast are driven to another agent because you’re just not available. What a quandary, indeed.
Begin to classify and prioritize your time with leads using my “lead locator” infographic below.
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Dr. Lee Davenport is an Atlanta-based real estate coach who trains agents, teams, brokerages, and other business organizations on how to use today’s technology to work smarter. Join Lee’s free RE Tech Insider’s Club by visiting www.LearnWithLee.REALTOR.