By Crystal Webster
Do you ever feel like you’re back in high school and trying to get your college application all put together? At least for me, during the final push for college grades didn’t matter, classes were out the window, and books were only for propping open your door.
The extracurricular section of the application got 100 percent of my attention the last semester of high school (even though it was probably too late at that point to matter)…
Anyway, sometimes that’s how I feel – as though all the “extras” are more important than the grades and classes. Especially going into the “slow time” it seems like everyone wants to know: “What else do you do?”
I DO do lots of other things: volunteer my time, sit on boards, blog, administer a networking website, manage residential property, spend time with my friends and family, help old ladies across the street, nurse stray dogs back to health…but don’t you want to know about my grades? Don’t you want to see my stats and just how good I am at what I actually do?
Come on, it’s not like every time you go to your doctor you ask them about their “second job.” (in fact, I think I’d be a little scared if they had a second job).
Do you get this question often? Do you steer clear of answering it or how do you answer it? What do you WANT to be known for?
By Kelly Reark
I have been representing a buyer since June of this year when he made the decision to put in an offer on a short sale. We aren’t closed yet, and it has been a bumpy road. Our journey actually began in January of 2007, but who’s counting?
There are many ways that this deal could die along the way. Here are my top five buyer bail scenarios that could stop you in your tracks.
1. Before actually writing the offer, counsel your buyer on what a short sale will likely involve. Make sure they are prepared for the waiting game. It is up to you to keep them interested and excited about their purchase.
2. Buyer’s remorse. Are the buyers seeing other properties sell for the same amount or less than the one they have the offer in on? A longer waiting period between the offer and the acceptance can issue a set of military spec cold feet. Keep a working CMA for your buyer that you can update during the waiting period. Point out the benefits to the home they have chosen.
3. Work with the lender to get your buyer’s finances in order ahead of time. If they are serious about making a purchase, they should begin the paper trail for their loan package long before hearing back from the seller’s representative. State your contract in such a way that there will be ample time to complete a mortgage after the seller’s approval comes back. (And lock in that great rate!) In the case that their offer is denied, they will be ready for the next one. Continue reading »
By Toby Boyce
I am the technology director for my office and have been doing a lot of teaching and developing new continuing education classes to assist those agents that are still struggling with technology and harnessing it to improve their business.
To develop a sense of what was needed, I spent a lot of time talking to top-notch agents … you know, those who make up the “cherry on top” of the Central Ohio real estate industry. It became very apparent that I was neglecting a key piece in the business.
Of course, just like the majority of agents, I have the business plan in the corner gathering dust written in an hour of inspiration to be looked at every May to see what goal I missed on or never achieved. But when was the last time you really had an evaluation?
You evaluate your leads as they come through the pipeline … usually on a “can they or can’t they” buy basis. So why aren’t you doing the same thing with yourself?
These top-notch agents all had teams. They had multiple buyer’s agents and make no bones that they ranked their buyer’s agents based on ability to achieve the ultimate goal – close the deal in a way that is consistent with the team’s values and objectives. Ouch. That seems harsh doesn’t it in this world of “competing is good enough,” but isn’t it a refreshing thought? Continue reading »
By Nobu Hata
I’ve never had the stomach for the political end of things during my years in the real estate industry, and for those of you who know me well, my left-of-center views didn’t exactly mesh well with the political climate that has made up the bulk of my tenure. It was always my opinion that politics was best left for the folks who know how to play the game. My contributions consisted of pressing “Send” on the e-mail call to actions.
But the one realization I’ve made the last couple years has been with RPAC, our political action committee. These folks, based in the incredible NAR offices in D.C., have fought the good fight, not only for us, but our current and future buyers and sellers and the legislation that affects them; plus our industry initiatives locally and nationally regardless of politically party currently in power. Recently, our national PAC has kept the banks out of the buy/sell facet of our industry and kept the tax credit going, among other things I’m missing – shelving your personal opinions of both for a sec, you have to admit that those two issues alone was for the greater good of our industry.
Locally here in Minnesota, they’ve helped my clients by protecting the mortgage interest and property tax deductions, helped to ban private transfer fees, and defeated several attempts to increase recording fees and an attempt to increase the state deed tax, plus passed legislation to increase industry professionalism. That’s a ton of consumer protection in a very bipartisan town.
That’s where you come in. Wednesday is National RPAC night, where local groups get together and raise funds for the coming year. Why don’t you attend? Inform and educate yourself by asking your AE about what RPAC means to your business locally, ask your peers (YPNers Aaron Wheeler and Brian Copeland are major donors) what RPAC means to them first hand.
Nobu Hata is a sales associate for Edina Realty in Minneapolis, and a founding member of the Minneapolis YPN group, the YoPros. Visit his Web site at www.nobuhata.com.
By Jason O’Neil
In today’s day and age of hyper-competition and hyper-information, consumers are looking for substance and relevance. They are looking to buy but not be sold. But how is that possible? How does one buy if they aren’t sold?
Bill Gates wrote in his 1999 (but still relevant) book Business @ the Speed of Thought, ”The most meaningful way to differentiate your company from your competition … is to do an outstanding job with information. How you gather, manage, and use information will determine whether you win or lose.”
Sounds easy enough — but showings are almost nonexistent, sign calls have dried up, and football season starts this weekend. No one will be going to my open houses.
True, and the fact of the matter is that a potential home buyer can see virtually every angle of your home online…in most cases they can find out the details and the price on their smartphone in half the time it would take to call the number on the sign and hope for a live person.
In the spirit of the aforementioned Gates quote, I propose that we, as REALTORS®, incorporate the following to make certain we are winning in the eyes of the public:
1. Be accurate. Continue reading »