By Drew Burks
Does Facebook Privacy have you concerned?
Lately, it seems like everyone is concerned about their online privacy …
… I can’t help but ask what are you hiding?
As a real estate professional, I use social media sites to expand and grow my business first and foremost; therefore, I want my information to be found easily. In fact, I go out of my way to optimize my online presence so that more people will find it.
I was teaching a class on Facebook to REALTORS(R) last week and I actually had someone ask me if I felt it was safe to put your phone number on social media sites …
… Are you kidding me?
I was also asked several other questions like:
- What kind of information is OK to post?
- Is it OK to post my hobbies & interests?
- Should my profile picture be professional or casual?
- Is it OK to accept friend requests from other REALTORS(R)?
- Is it OK to unfriend someone or hide them from my news feed?
My advice is …
… Be Who You Are! Stop worrying about what you post online; just be authentic and real. Let people learn about you. If you have something private that you don’t want others to know then don’t post it online! It’s just that simple!
Social media is not about privacy, it is about sharing!
As the world moves online, social media has quickly transformed the way we communicate and interact with others. The irony is that as we progress into uncharted territory it seems that we are going back to a small town mentality.
Growing up in small town USA, everyone knew everyone. You knew your neighbors names and their children’s names. You knew where they worked, what kind of money they made, where they went for vacation and where they hid their spare keys. Everyone knew if someone was getting married, divorced or newly dating and they knew all of the juicy details. It was virtually impossible to keep anything private.
This lack of privacy came with a sense of security and comfort though because small town USA feels like a big family. As we connect and learn more about each other online we may be giving up some privacy, but we are gaining far more than we are giving up.
Drew Burks has built a brokerage in San Diego, Dream Design Realty, with a unique twist on an old business model. His Web site is devoted to helping real estate pros succeed with technology: www.WebRealEstateTools.com.